Aesthetics, wellness & weight loss

Med spa and wellness practices

Cash-pay practices live or die on conversion, retention and pricing. I bring hospitality-grade patient experience and the operating discipline of a multi-site healthcare CEO.

Where it hurts

Common problems

  • Leads from ads and social that wait hours for a call back, or never get one
  • Pricing set by gut feel instead of by local competitors and true cost per visit
  • Membership programs with unclear terms, no commitment period and no cancellation policy
  • Injector and provider schedules that leave expensive hours empty
  • Deposits and no-show fees that are not collected consistently
  • An EMR, booking tool and payment system that do not talk to each other
  • GLP-1 weight-loss programs competing with national telehealth brands on price alone

Recent work

From a current engagement

Membership design, competitor pricing across 16 local practices, deposit policy benchmarking, location consolidation and an EMR migration with integrated payments and lead management.

Read the case study

Ready to talk?

A 30-minute call is enough to tell whether an assessment makes sense.

Book an intro call